Real estate

Stay visible in the neighborhoods you want to list and sell.

Postcards.ai helps real estate agents turn listings, sales, market updates, and past-client relationships into postcard campaigns people actually see.

Start a real estate campaign
See campaign ideas
Neighborhood farmingMail the streets and communities you want to work
Timely sendsJust listed, open house, just sold, and market updates
Hands-on helpWe can help plan the audience, card, and mailing

Just sold / Your neighborhood

Another home sold nearby.

Curious what yours could sell for? Ask for a local home-value review.

Farm area
Postage
500 nearby homes

01 / Campaigns

Four real estate campaigns worth sending.

Start with a real property, result, market update, or relationship. Then give the recipient one clear reason to respond.

Just listed + open house

Turn a new listing into a neighborhood introduction

Mail nearby homeowners before the open house. You promote the property and show the neighborhood that you are actively working there.

Example: 500 homes around a new listing before the weekend open house.

Just sold

Pair a real result with a home-value offer

A recent sale gives homeowners a concrete reason to pay attention. Follow it with one useful next step: find out what their home could sell for.

Example: a just-sold card to nearby homeowners with a home-value offer.

Neighborhood farming

Show up often enough to become the familiar name

Use listing news, useful market updates, and local proof to stay visible in one neighborhood, building, or condo community over time.

Example: a monthly market update for one farm area or condo building.

Past clients + referrals

Stay in touch after the closing

Upload your contact list and send a useful reason to reconnect. Keep the relationship warm before the next move or referral comes up.

Example: a referral card to past clients you have not contacted this year.

02 / Inside Postcards.ai

Build the audience around the property.

Choose carrier routes around a listing or recent sale, or upload the farm and past-client lists you already have.

Neighborhood audience builder
Postcards.ai neighborhood audience builder showing selected carrier routes, household counts, and campaign price.

See the nearby routes, household count, and campaign price before checkout.

Start with the audience

Use the route or list that fits the campaign.

Map carrier routes

Choose the neighborhood mailing routes around the place you want to reach.

Upload an address list

Use the customer or mailbox list you already have.

Use neighborhood routes or upload a farm, building, or past-client list.

Done for you

Bring us the goal. We'll help build the campaign.

Tell us about the listing, neighborhood, sale, or audience you want to work. We can help choose the target area, shape the postcard, and handle printing and mailing.

Campaign briefReady

One local goal can become the audience, message, postcard, and mailing plan.

01

Nearby homeowners

Target homes around a new listing, open house, or recent sale.

02

One building or community

Upload an address list when the audience is a specific building or condo community.

03

Past clients

Upload the contacts you already have and give them a reason to reconnect.

04

Recurring farm area

Build a steady cadence around the neighborhood you want to own.

03 / Postcard example

Give the neighborhood a reason to care.

Use the property or result that makes the card relevant, then give homeowners one clear next step.

Sample real estate postcard front announcing a nearby home sale and offering a home-value review.

Sample creative, shown for illustration

What the card needs

A real reason to mail now: new listing, open house, recent sale, market update, or past-client check-in.

Local proof you can stand behind, including the property, neighborhood, or result.

One next step: visit the open house, request a home-value review, call, or scan.

Clear contact details and a way to measure the response later.

04 / Signature strategy

Work one listing through three neighborhood moments.

Three-touch listing playbook

Use the same nearby audience as the property moves from listed to open house to sold. Each card gives the neighborhood a new reason to pay attention.

01

Just listed

Introduce the property

Mail nearby homeowners when the listing goes live. Promote the home and show the neighborhood that you are active there.

02

Open house

Give neighbors a reason to visit

Use the same audience for the open house, with the date, property, and one clear invitation to attend or share it.

03

Just sold

Turn the result into seller interest

Close the loop with the sale and a useful next step, such as a local home-value review or market conversation.

Best first send

500 nearby homes around the property when the listing goes live.

What to do next

Keep the audience for a monthly market update or the next listing nearby.

05 / Simple pricing

$0.85

Per postcard. Design, print, postage, and handling included.

No minimum order.

See the audience, quantity, and price before checkout.

Approve the card before anything gets printed.

Real estate

Start with the neighborhood you want to win.

Use a listing, a recent sale, a market update, or your own contact list to create the first campaign.

Start a real estate campaign
Or call 1-888-309-POST

Common first send

500 nearby homes around a new listing, open house, or recent sale.